AI & Digital Products
A retail group wanted to surface AI-powered search and recommendations inside their existing e‑commerce and CRM stack without a full replatform.
AI Integrations
Embedding AI into existing systems, CRMs, and workflows.
Their site search and product recommendations were rule-based and didn’t use behavioural or semantic signals. We integrated an AI search and recommendation layer that consumed their product feed and behavioural events, ran ranking and similarity models, and returned results via API. We plugged this into their existing storefront and also exposed “recommended for you” and “similar products” in their CRM for sales and service.
Launch was phased by brand; we saw double-digit lifts in search conversion and add-to-cart from recommendation modules. Their team now owns the integration and uses our documentation to tune triggers and placements.
Key Outcomes
- ·Double-digit lift in search conversion and recommendation add-to-cart
- ·AI layer integrated with existing storefront and CRM
- ·Client owns integration and tuning using provided docs